Understanding The Marketing Budget Process

Understanding The Marketing Budget Process

How much are you spending this year on marketing? Is it enough to build your business? According to a recent survey, the answer is no. Up to 42% of companies surveyed stated they were budgeting less than 5% of revenue for their annual marketing strategies. And less than 30% were spending an adequate amount on [...]

The Importance of Testing

The Importance of Testing

It all starts with an idea. Whenever you have an idea, go with it. Bring that idea to a level that you can offer it to your clients. Bring it forward. And just do it! Then watch what happens. Does it work? What can you change to make it work better? How can you change [...]

Perfect Aim: How Focused Is Your Priority List

Perfect Aim How Focused Is Your Priority List

How often have you worked throughout the week, worked hard at everything you’ve done, and yet you still feel as if you haven’t accomplished anything within your business? It’s not that your unproductive, it’s a simple case of not having set the right priorities. Priorities determine what will bring success into your life, and what [...]

The Real Reason For Being At The Top

SEO

It happened again. Almost every day I hear the phrase, “I want to be at the top of the search engines”. What does that really mean? Unfortunately, most people say that phrase without actually thinking about what they mean by it. Do they want more visitors to their sites? Do they want more money to [...]

Create an Operating Manual For An Easy Work Day

Create an Operating Manual For An Easy Work Day

How do you get through your day? Do you use checklist and systems, and have a process mapped out for every piece of your business? Or do you reinvent new systems every time you have a job to do? Creating systems makes your day run a lot smoother, and ultimately allows you to have more [...]

A Strong Money Back Guarantee Is The Best Policy

A Strong Money Back Guarantee Is The Best Policy

Should you offer refunds to your customer at any time throughout the process? When you look at other industries, most allow some type of refund process. Department stores will take back items with the tag still in place. Online stores usually will accept items as a return for a short period of time, maybe up [...]

10 Ways To Be Better At Networking

10 Ways To Be Better At Networking

1. Join one networking group with the intent of helping someone else. Make sure its a good fit for you, and will connect you either with potential customers, or great referral sources. 2. Networking is a reciprocal process, in which you share ideas, leads and referrals. Give as much as you can, and it will [...]

How To Find The Million Dollar Employee

How To Find The Million Dollar Employee

Do you want to work in your business, or build a successful business that runs effortlessly? There is a big difference in how you run your business when you are busy with every function of the business, or when you are doing what is truly important to the profitability of the business. Every job within [...]

Creating More Than A Job

Creating More Than A Job

Now that you’ve decided to go into business for yourself, aren’t you ready to create a new lifestyle as well? Stretch beyond just replacing the money you earned while working at a job, and create a huge income stream that will provide for you and your family tenfold. Up to 90% of all small businesses [...]

The Power Of Testimonials

The Power Of Testimonials

Recommendations are by far the most valuable form of marketing. If your friend has recently gone to the movies, loved it, and recommended it to you, wouldn’t that be the first movie you pick on your next outing? It works that way with any business. Our friends and family, people we trust, hold the highest [...]